Super
Bowl in its current form is known for two things – a football extravaganza and
a number of memorable commercials. Super Bowl is the only annual sports event
of the year that 100 million Americans are actually looking forward to
watching. Big brands and marketing companies spend as much as $5million to
purchase 30secs of airtime while some have already begun providing teasers of
their upcoming advertisement and still others have released their commercial
ahead of the big game.
This
high spirits football event gives the opportunity to market to millions of
Americans, has attracted many marketers. Unlike the previous year’s
commercials, this year’s commercials viewed, lots of car ads – that made you
laugh, think, entertained or surprised and of course showcased their favorite
celebrity spots.
Here
are our best pick commercial from Super Bowl 2017,
just in case you were on a snack run when they aired.
Mr. Clean – “Cleaner of your dreams”
The
famous Mr. Clean, cleaning mascot gets a “sexy” makeover. The sexy Mr. Clean,
dressed in tight white clothes, appears in her living room, as Sarah discovers
a spill on her stove and Mr. Clean is ready to do the dirty work – all over the
house. Sarah’s fantasy gets back to reality when it turns out her dreamy Mr.
Clean is really her husband. She instantly rushes into his arms proving, “you
gotta love a man who cleans.”
Kia Niro Hero’s Journey with Melissa McCarthy
Kia
Niro is taking us on a hero’s journey in a commercial featuring comedy actress
Melissa McCarthy, during the 2017 Super Bowl. The advertisement is promoting
the new Kia Niro’s, a record-setting fuel efficient car with a series of
dangerous situations in which McCarthy responds to the call to save the planet.
This 46-years old actress, braves the open ocean to save the whales, climbs
high into the treetops to save the forest, heads to the Antarctic to save the
whales, climbs high into the treetops to save the forest, heads to the
Antarctic to save the ice caps and runs in the African savannah to sort the
endangered rhinoceros.
It’s hard to be an eco-warrior, but it’s easy
to drive like one.
Hyundai made their Super Bowl a little better
Hyundai’s
“A better Super Bowl” is the most effective commercial from this year’s Super
Bowl. Instead of making a traditional commercial in advance of the Super Bowl,
Hyundai created a Game Day Documentary that covers some of the best moments off
the field. Emotions run high when,
after several soldiers talk about, how hard it is to be away from their
families, they’re shown screens that play footage of their families at the game
in Houston.
The One That Looks Into the Future
Ford
returned to the game, with their first ad in three years. The commercial
highlights the company’s high-end technology and streamlined design during the
Super Bowl advertising appearance. This automotive brand ad also features the
song “I wish I knew how it would feel to be free” by the late Nina Simone,
following a number of individuals going through different struggles in life,
before eventually Ford vehicles came to rescue with all their different
features.
Click
to view the commercial - https://youtu.be/HhtHflDrnAU
Top Super Bowl Commercial 2017 by Robert on Scribd
